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Branding 
that speaks,
engages,
and converts.

Branding that speaks, engages, and converts.

We build brand identities that do the convincing before the conversation starts — for solo founders launching with intent and growth-stage businesses that need to compete at a higher level.

Behance

Award Winner 

100%

Сlient Satisfaction

9+ years

Experience

50+ brands

Built & Launched

Most businesses underestimate
how much their brand is costing them.

Not in design fees — in deals that don't close, talent that picks a competitor, investors who don't follow up.

PROBLEM 03

Your brand won't
scale with you

You explain what you do differently
every time someone asks. Your website says something different to your pitch deck. We build the messaging framework that makes everyone tell the same story.

→ One investment that compounds for years.

PROBLEM 02

Your message
isn't landing

You explain what you do differently
every time someone asks. Your website says something different to your pitch deck. We build the messaging framework that makes everyone tell the same story.

→ Your sales cycle shortens because the brand convinces first.

PROBLEM 01

You're invisible
in your category

Competitors that are objectively worse than you are winning because they look more established. We fix the strategic
gap — positioning you in a space you can credibly own and defend.

→ Stop competing on price. Start competing on position.

This isn't opinion.
It's documented.

20%

Stronger business performance for well-branded B2B companies

McKinsey research across B2B markets found companies with strong brands consistently outperform weak-branded competitors — not in awareness metrics, in actual business results.

• McKinsey & Company

26%

Higher deal closure rates with consistent brand messaging

IDC research across 500 B2B sales teams found that consistent brand messaging directly lifts close rates. The brand was doing the selling before the sales team showed up.

• IDC Research

18.7%

Higher ROI on marketing spend for brands with consistent identity

KPMG's 2024 analysis of 600 firms found that brand consistency doesn't just look better — it makes every marketing euro work harder. Same budget, measurably more return.

• KPMG, 2024

The Edelman 2025 Trust Barometer found that trust now ranks equal to price and quality as a purchase consideration — and trust is built by brand before a conversation even starts.

Edelman 2025

We've solved
these problems before.

Different industries, different challenges.
The same strategic approach.

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Arkane Group

Brand Identity

Webpage Design & Development

Brand Materials

Founded in 2024, Arkane set out to help mid-market companies leverage AI and needed a brand built from the ground up to match. We handled the full visual identity, marketing materials, and web.

Launched with the whole system in place — identity, deck, site — so nothing had to be improvised through the first year of selling.

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Arsenal Testhouse

Rebranding

Webpage Design & Development

Brand Materials

The only lab authorised to conduct official MIFARE certification globally. 25 years of authority, 10,000 certified products, and a brand that finally reflects the weight of that.

A certification body's real product is trust. The brand finally sells that, not the testing.

Checkable, not asserted.

“They took the time to understand our business, and the results exceeded our expectations. From strategy to design — everything in one place, done properly.”

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Miranda Tish

Founder, Donna Club

“They helped build my agency’s brand identity, then designed and launched our first website. Modern, sleek, and it clearly communicated our selling points.”

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Evan Lubin

Founder, Wander Wave Media

A small Brussels studio,
on purpose.

Senior attention from the first call to the handover. Read how we work, what we will not compromise on, and who is behind it.

Strategy first, then the work it points to.

Bought on their own or packaged into one engagement. Everything is quoted after the first call and fixed in writing before it starts.

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Brand strategy

Research, positioning, messaging and tone of voice. The decisions everything else is built on, so you know who you are, who you are for, and what to say.

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Brand identity

The visual system, the guidelines, and the applications you use most. You launch looking as established as you are.

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Marketing materials

Decks, social and print, made to the same standard as the brand system, so every piece looks like it came from the same place.

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Website

Designed and built on the positioning, not on a template. Wix Studio by default, Framer or Webflow on request.

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Product design

UX and UI on top of a defined product, so the brand and the interface make one argument instead of two.

Editorial design.webp

Editorial design

Publications systemised so every issue gets easier than the last, and the twentieth still looks like it belongs.

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Launch & go-to-market

Channel plan, key messages and a 90-day launch sequence. Nothing improvised through the first year of selling.

Brand partnership.webp

Brand partnership

Monthly design capacity after launch, from a team that already knows your brand. Consistent output, predictable cost.

  • Senior attention from the first call to the handover. Read how we work, what we will not compromise on, and who is behind it.

    Image — Brand strategy.webp
  • The visual system, the guidelines, and the applications you use most.

    You launch looking as established as you are.

  • Decks, social and print, made to the same standard as the brand system.

    Every piece looks like it came from the same place.

  • Designed and built on the positioning, not on a template. Wix Studio by default; Framer or Webflow on request.

    The brand keeps selling while you sleep.

    Website.webp
  • UX and UI on top of a defined product, so brand and interface make one argument.

    Two decisions, one team.

    Product design.webp
  • Publications systemised so every issue gets easier than the last.

    The twentieth still looks like it belongs.

    Editorial design.webp
  • Channel plan, key messages and a 90-day launch sequence.

    Nothing improvised through the first year of selling.

    Image — Launch & go-to-market.webp
  • Monthly design capacity after launch, from a team that already knows your brand.

    Consistent output, predictable cost.

    Brand partnership.webp

Brand strategy

Research, positioning, messaging and tone of voice.

Brand identity

The visual system, guidelines, and applications you use most.

Marketing materials

Decks, social and print, made to the same standard.

Website

Designed and built on the positioning, not on a template.

Product design

UX and UI on top of a defined product.

Editorial design

Publications systemised so every issue gets easier.

Launch & go-to-market

Channel plan, key messages and a 90-day launch sequence.

Brand partnership

Monthly design capacity after launch.

Three shapes an engagement takes.

Packages start from €3,000.

4–5 weeks

Essentials

For a launch, or a first proper brand.

—  Positioning essentials

—  Identity system

—  Six applications

—  Brand guidelines

Core

For a company already selling, where the brand is costing deals.

10–12 weeks

—  Full brand strategy

—  Messaging architecture

—  Identity system

—  Twelve applications

Complete

For an established rebrand, with legacy assets and more than one market.

14–18 weeks

—  Everything in Core

—  Identity and rollout

—  Twenty+ applications

—  Rollout support

Phase gate

Strategy is signed off before design starts, and you can stop there.

Add a website

Any package can include a website, designed around the new brand.

After launch

Monthly design support from people who already know your brand.

01

Brand strategy

02

Product strategy

03

Identity

04

Built product

Positioning to launched product,
with one team the whole way.

Brand strategy, product strategy, identity and the built product. Every handoff between suppliers is where the thinking gets diluted, so this is the version with none.

5 – 7 months

From first workshop to launch

• 1 – 2 projects a year, booked dates

From first message
to launch.

No pitch decks and no guessing. Here’s what happens after you get in touch, and when.

01

Today

You tell us about the project

A short form or an email. It goes straight to Alia, not to an inbox nobody reads.

02

Within 1 business day

A 30-minute call

What you’re building, what isn’t landing, and whether we’re the right fit.

03

Within 48 hours

A scope and a fixed price

Stages, dates and price, all in writing. Nothing starts until you approve it.

04

4 to 18 weeks

Strategy, identity, website

You see the work at the end of every stage and sign off before the next one begins.

How we actually think through your brand.

Different industries, different challenges.
The same strategic approach.

What we build
and what it solves.

Every engagement starts with strategy. What changes is the scope.

Core service

Brand Strategy 

For businesses that need to get clear before they get visible. We define your positioning, audience, messaging framework, and brand voice — the foundation everything else is built on.

→ You know exactly who you are, who you're for, and what to say

Core service

Brand Identity

For businesses ready to look the part. We translate strategy into a visual system — logo, typography, color, and the full suite of assets your brand needs to show up consistently.

→ You launch with a brand that earns attention and holds it

Rebranding

Brand Refresh

For businesses that have evolved but whose brand hasn't kept up. We audit what's working, what isn't, and rebuild from the weakest point, not from scratch unless that's genuinely what's needed.

→ You look as established as you actually are

Brand-led web

Web Design
& Development

A website built without brand strategy is just a brochure. We design and build sites that carry the positioning and messaging through every page, so the brand works even when you're not in the room.

→ Your website closes business while you sleep

Campaign & collateral

Marketing Materials 
Design

For businesses that have a brand but need it executed consistently across every touchpoint. Pitch decks, social templates, brochures, ads; designed to the same standard as the brand system, so everything looks like it came from the same place.

→ Every piece of collateral reinforces the brand instead of diluting it

Brand documentation

Brand Guidelines

For businesses that need to hand their brand to a team, an agency, or a new hire without losing control of how it looks and sounds. We document the rules, the rationale, and the exceptions, so anyone working on the brand makes the right call without asking.

→ Your brand stays consistent whether we're in the room or not

Ongoing support

Monthly Subscription

For businesses that need consistent brand execution without briefing an agency every month. One retainer, one creative partner who already knows your brand.

→ Consistent output, predictable cost

Before you book.

Anything else? Write to alia@slickprjct.com.

You get a reply from me within one business day.

Read our insights 
and case studies

Read more
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Brand Strategy

Category Audit

Positioning

Differentiation

Visual Identity

The question your category is avoiding.

We opened thirty AI brands websites in one afternoon. Twenty-six of them made the same three moves — here is what that says about standing out in a market where everyone has already said everything.

Brand Strategy

Category Audit

Differentiation

Visual Identity

Positioning

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